Monogram Packaging System
A range of packaging for a new Cannabis venture between Jay-Z and California based Caliva.
We determined that the shortest route to market with the least amount of certification would be to utilize off-the-shelf child resistance solutions and combine those components with custom parts to create the unique and elevated aesthetic they were looking for.
Thick wall PET jars were a durable and recyclable alternative to glass and were smash resistant and allowed for a modular range of jars that shared the same lid opening for the loose flower products.
Custom cardboard outers and tubes were selected and paired with labels to create a highly customizable low MOQ system to support the variety of exclusive new product drops planned by Monogram.
Client/Firm | Roc Nation & Caliva / Ammunition |
Function | Industrial Design, CMF, Structural Design, & Sourcing |
Credits | Labels and Branding, Ammunition |